Amazon Alexa
Notifications on the Alexa Developer Console
I championed a new notification system for the Alexa Developer Console after identifying major friction with existing notifications. This project included introducing a notification center, redesigning notification components, and adding a developer toolbar to manage errors and warnings for a smoother experience throughout the skill building journey.
Design system
Notifications
Discovery
End to end design
Design guide
Cross platform
User research
Amazon Advertising
Pay now feature in the billing portal
I designed a new payment feature for the billing portal across web and mobile web. This was the first feature allowing users to make one-time and manual payments on their accounts with downstream impacts to account level status and payment settings. I introduced the ‘deduct from payment‘ method alongside this launch, as well as updated table functionality in the billing portal to allow for multi-invoice payments, bulk actions, and improved search.
Bulk actions
Feature level
Web & mobile web
Account impacts
Team collaboration
Utilities
Amazon Advertising
Account registration for Amazon Ads
I redesigned the account registration process for Amazon Advertising. This redesign was tied to multiple VP level goals and large account level changes. I simplified the registration process from a clunky multi-step cross-account effort to a streamlined and uninterrupted workflow. Users originally initiated registration depending on the type of Amazon account(s) they had, with different registration processes for each. Working with stakeholders across organizations I was able to address the individual needs of each account type and unify registration into one single workflow for our users.
Streamline
VP goals
New users
Account level
Registration
Multiple stakeholders
User flow